Zonin / Étymo
Zonin
/
Étymo
Ètymo
is
the
name
of
the
project
for
the
Zonin
1821
winery.
The
chosen
naming,
literally
the
origin
of
the
word
but
also
the
root
from
which
everything
begins,
becomes
a
reminder
of
the
tension
towards
the
original
harmony
and
is
represented
in
the
packaging
inspired
by
the
typical
egg
shape
of
the
concrete
barrels
for
ageing
wine.
Zonin / Étymo
Ètymo is the name of the project for the Zonin 1821 winery. The chosen naming, literally the origin of the word but also the root from which everything begins, becomes a reminder of the tension towards the original harmony and is represented in the packaging inspired by the typical egg shape of the concrete barrels for ageing wine.
Its
shape
is
also
reminiscent
of
the
volcanic
belly
of
the
Euganean
Hills,
the
birthplace
of
the
grapes,
thus
the
primitive
origin
of
the
vineyards
and
an
example
of
Italy’s
incredible
biodiversity.
The
composition
of
the
label
places
at
its
centre
an
ovoid
shape
divided
in
half,
made
of
two
layers.
The
sides
display
the
volcanic
hills
carved
on
paper.
A
golden
egg
hangs
in
the
background,
a
homage
and
reference
to
the
Renaissance
art
of
Piero
della
Francesca.
Capturing
the
image
and
myth
of
the
egg,
as
the
primordial
unit
of
the
birth
of
the
world,
we
defined
a
packaging
that
is
the
form
and
synthesis
of
production
processes
but
also
the
starting
point
of
the
whole:
wine,
origin,
territory,
art,
Italy.
