The label has two layers: an upper one, made of greaseproof paper, with small olive-shaped perforations that uncover the screen-printed PVC lower layer. Inside, several stylised white images compose a veritable narrative of olive production: from the plant to the birth of the inflorescence, from the ripe fruit to the harvest, up to the woman depicted in the last opening, representing the wait for the cycle to close. If you read the process counter clockwise, it is also reminiscent of the evolution of the sun, which is born, lives and dies, tracing the same trajectory. This is no coincidence, since the latter exerts an important influence and is present at all stages of the olive’s growth.